Vinexpo Daily – New Packaging for Zonin Prosecco Cuvée 1821

Zonin Prosecco Cuvée 1821

By Vinexpo Daily

A new and eye-catching pack is ready for the Zonin Prosecco Cuvée 1821 being poured at Vinexpo this year.

Zonin Prosecco Cuvée 1821 was launched on the market in 2009 and since then, it has always maintained its image, highly regarded for quality and well recognised for its authenticity and attractive reference to the Italian lifestyle.

Recent in-depth qualitative research, undertaken both nationally and on the global market, brought the company to the idea that new value and visibility could be given to Zonin Prosecco, without losing what it had built over the past years. The goal was to boost its distinctiveness and strong character with a contemporary and elegant restyling. As a result of this study, at Vinexpo the Zonin Family presents the new Zonin Prosecco Cuvée 1821 pack, a smart and fresh evolution of the previous one, characterised by a larger logo on a refi ned but noticeable teal coloured background.